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Selling: Personal Preparation, Persuasion, Strategy Ed. 3

Selling: Personal Preparation, Persuasion, Strategy Ed. 3

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Marketing Management

Marketing Management

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Marketing Research: Ed. 7

Marketing Research: Ed. 7

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Marketing Management: Analysis, Planning, Implementation, and Control Ed. 8

Marketing Management: Analysis, Planning, Implementation, and Control Ed. 8

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Service Management and Marketing: Managing the Moments of Truth in Service Competition

Service Management and Marketing: Managing the Moments of Truth in Service Competition

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Basic Marketing

Basic Marketing

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