No image available for this title

Text

Evaluasi Kualitas Layanan Berdasarkan House of Quality : Studi Kasus Cafe di Bandung / Jurnal Administrasi Bisnis Vol 8 (2) September 2012



ABSTRAK :rnrnService quality of the restaurant operations is a focus in this paper. Two Cafe Restaurants were chosen, one as an research object - Cafe X, and other as its competitor - Cafe Y. Customer satisfaction is observed from the customer of Cafe X, and developed a House of Quality from all this data. The result showed that all of quality aspects have high importance rate which is explained that all of quality aspect are importance for customer and has an impact to their satisfaction. The result also showed some customer gave a lower satisfaction performance for some quality aspects that explained competitors had a better performance. The study provided some suggestions to increase satisfaction performance with quality service development.


Ketersediaan

JUR.170039.5Tersedia

Informasi Detil

Judul Seri
-
No. Panggil
651.05 PAW j C.1
Penerbit Center for Business Studies – CeBiS Jurusan Ilmu Administrasi Bisnis Fisip Unpar : Bandung.,
Deskripsi Fisik
v+96 hlm.; 17,5x25 cm
Bahasa
Indonesia
ISBN/ISSN
0216-1249
Klasifikasi
651.05 PAW j C.1
Tipe Isi
-
Tipe Media
-
Tipe Pembawa
-
Edisi
Vol. 8 (2) September 2012
Subyek
Info Detil Spesifik
-
Pernyataan Tanggungjawab

Versi lain/terkait

Tidak tersedia versi lain




Informasi


DETAIL CANTUMAN


Kembali ke sebelumnya